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Awards > Judging > Judging

Judging

All entries will be initially judged by a panel made of ATMA Board members. Finalists will be judged by external marketing professionals, with ATMA Board members convening the judging panels.

Each judge will award a maximum of 25 points for each of the selection criteria, in all categories. The entry receiving the highest points will win the award for that category. The entry receiving the second-highest rating in its category may, if appropriate, receive a special commendation.

A copy of the judges’ comments on your entry will be available to entrants on completion of the awards.

Entrants will be short-listed and may be required to participate in an interview or provide further information.

If an entry is the winner for the third consecutive year in the same category, it will be inducted into the Hall of Fame — the ultimate recognition. Thereafter, the entry will no longer be eligible for submission.

The judges and ATMA Board retains the right to reclassify any entry to a more appropriate category if required. ATMA reserves the right not to make an award in a particular category in any year if no entry of sufficient quality is received.

ATMA reserves the right not to make an award in a particular category in any year if no entry of sufficient quality is received.

Hints:

  • It is to your advantage to present the award nomination using the selection criteria headings and sub-headings as stated. Where a particular criterion is not applicable, this should be made clear.
  • Don’t make assumptions and use acronyms as each State has different systems and terminology.
  • In using references, please be specific about the source for verification purposes.

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